Personal Branding
Bhanu Sharma
Led the end-to-end personal branding strategy, translating Bhanu Sharma’s Microsoft, Tech, and AI expertise into a clear, market-facing narrative. Built and executed the content and positioning system to turn knowledge into visibility, authority, and opportunities.
concept note:
Bhanu had deep expertise across the Microsoft ecosystem, Tech, and AI, but very limited visibility to reflect that knowledge. The challenge was not capability, but communication, his insights weren’t reaching the right audience or translating into opportunities.
The objective was to build a structured personal branding system that translated his experience into practical, insight-led content, using clear positioning and consistent execution to turn expertise into sustained visibility, authority, and inbound interest over time.
RESULTS (WITHIN 3 MONTHS):
Over three months, Bhanu’s presence evolved from limited visibility to a consistently growing voice in Tech and AI, reaching the right audience through structured, insight-led content.
• Weekly impressions scaled to 1.5 lakh+, driven entirely through organic distribution.
• Total followers grew to 3,000+, building a relevant and engaged audience.
• Consistent engagement from operators, builders, and decision-makers implementing AI in real business contexts.
• Clear shift from low reach to sustained visibility and credibility within his domain.
The growth was the outcome of focused positioning, signal-based testing, and consistent execution that allowed visibility to compound over time.
